Your Google Ads account, managed like it's my own money
Not a junior. Not a template. CK Mehta and a senior team who have managed $4.9M+ in ad spend for travel, hospitality and allied businesses — obsessed with cost per booking, not clicks.
No obligation · No pitch · 30-minute account teardown
Get a free account teardown
Tell us where you're at. We'll review your live account and show you the three biggest leaks on a 30-minute call — no pitch.
Where your Google Ads budget is quietly leaking
These four problems show up in almost every travel and hospitality account we audit. Usually all four at once.
Spend is up, bookings aren't
Your budget grows every quarter but the enquiry count flatlines. Nobody can tell you which campaign actually paid for itself.
Conversion tracking is quietly broken
Duplicate conversions, counted form views, no offline import. Google optimises to the wrong signal — and you pay for it every single day.
Performance Max is a black box
One campaign eats the whole budget, brand searches get claimed as wins, and you have no visibility into where the money actually went.
You're bidding against your own OTAs
Booking.com and MakeMyTrip outbid you on your own brand name, then charge you 15–25% commission on the guest you paid to attract.
Every one of these is fixable. Most of them are fixable in the first 30 days — and we'll show you which ones you have, free.
Six things, done properly, every month
Not a checklist we email you. This is the work — in the order it has to happen.
Profit tracking, done properly
Before we touch a bid, we make the numbers trustworthy — because every decision after this depends on them.
- GA4 + Google Ads conversion audit and rebuild
- Server-side tracking & enhanced conversions
- Offline conversion import from your CRM
- Deduplicated, booking-value based goals
Account structure rebuild
Most accounts we inherit are ten years of patches. We rebuild around how travellers and guests actually search.
- Campaign & ad group re-segmentation
- Search term mining and negative keyword sculpting
- Brand vs. non-brand budget separation
- Geo, device and audience bid layering
Search, PMax & Demand Gen
The right campaign type for the right intent — with Performance Max forced out of the black box.
- High-intent Search architecture
- PMax asset groups with brand exclusions
- Demand Gen & YouTube for discovery
- Google Maps & Local campaigns for footfall
Landing pages that convert
Ads get the click; the page earns the booking. We fix the half of the funnel most agencies never touch.
- Conversion-focused landing page builds
- WhatsApp & instant enquiry capture
- Speed and Core Web Vitals tuning
- Continuous A/B testing of offers
Bid & budget optimisation
Hands on the account every week — not a quarterly login before the report is due.
- Weekly bid strategy and budget reallocation
- Seasonality and off-peak demand shaping
- Competitor and auction insight monitoring
- Scaling what works, cutting what doesn't
Reporting in plain English
A report your accountant understands: what we spent, what came back, what we're doing next.
- Live dashboard, always on
- Monthly cost-per-booking review call
- Clear next-month action plan
- Direct WhatsApp access to your strategist
Why accounts leave agencies for us
We're not cheaper. We're accountable — and the reporting makes it impossible to hide.
Most agencies
- Your account handed to a junior after the pitch
- Reports full of impressions, clicks and CTR
- The same template applied to every client
- 12-month lock-in contracts
- You email an account manager and wait 3 days
- Tracking left exactly as they found it
CK Mehta & team
- The senior who audits your account is the one who runs it
- Reports lead with cost per booking and ROI
- Strategy built from your margins and seasonality
- Rolling monthly — earn the renewal every month
- Direct WhatsApp access, same-day answers
- Tracking rebuilt in week one, before any spend changes
From view-only access to predictable scale
Five steps. You always know what's happening in your account and why.
Free 30-min teardown
Share view-only access. We screen-share your real account and show you the leaks — whether or not you hire us.
Deep audit & plan
Full account, tracking and landing page audit, plus a written plan with the expected cost per booking.
Fix tracking first
We rebuild conversions and attribution in week one, so every decision after it stands on real data.
Rebuild & launch
Structure, campaigns, landing pages and negatives go live — tested carefully, not flipped overnight.
Optimise & scale
Weekly hands-on optimisation, a monthly ROI review, and we scale spend only once the maths works.
What changes when the maths is right
A sample of accounts we've rebuilt. We'll walk you through the full numbers on the call.
Rebuilt tracking and split brand from non-brand. Same budget, 2.1x the direct bookings in 90 days.
Search rebuild plus WhatsApp capture on the landing page lifted qualified enquiries in 45 days.
Cut PMax waste, moved budget to high-intent Search, and imported real demo data from the CRM.
Local and Maps campaigns targeted slow dayparts instead of blanket always-on spend.
Google captures demand. Something has to create it.
If nobody is searching for your resort yet, Search has nothing to capture. Meta puts you in front of travellers before they start looking — and then Google closes them.
The same senior team, from call one to year three
CK Mehta has spent 17+ years and $4.9M+ in ad spend learning exactly how travellers and guests search, compare and book. We keep the client list deliberately small — because the accounts that win are the ones someone senior thinks about every week, not the ones a junior logs into before the monthly report is due.
The things people ask before they call
Straight answers — including the ones that talk us out of the deal.
What's the minimum ad budget you work with?
We're a fit from roughly ₹1 lakh/month in ad spend upward. Below that, the management fee eats too much of the budget to be fair to you — and we'll tell you that honestly on the call rather than take the retainer.
Do you lock me into a long contract?
No. We work rolling month-to-month after an initial 90-day build period. The 90 days exist because tracking rebuilds and campaign learning phases genuinely need that long to prove out — not to trap you.
Who actually manages my account day to day?
A senior strategist who has run travel and hospitality accounts for years, with CK personally reviewing strategy and every monthly ROI call. The person who audits your account is the person who runs it.
Can you fix an account another agency built?
That's most of what we do. We audit first and keep whatever is working — a rebuild is a decision we justify with data, never a reflex to blame the last agency.
How soon will I see results?
Tracking fixes land in week one and usually surface waste immediately. Most clients see a meaningful lift in qualified enquiries within 45 days, with cost per booking improving as the account accumulates clean data.
Do you work outside travel and hospitality?
Occasionally, but travel, hospitality, F&B, MICE and travel tech are where our 17 years of pattern recognition actually compound into an edge for you. If you're outside it, we'll say so.
Let's look at your Google Ads account together
A free 30-minute teardown of your live account. We'll show you the three biggest leaks and what we'd fix first. If we can't help you, we'll tell you straight.
₹999 value, free today · No pressure · Just a clear growth plan.