Chandan Kumar (CK Mehta)
Founder & Performance Marketing Director — Global Info Edge & CK Mehta & Team
Performance marketing & lead-generation specialist with 17+ years of experience. Chandan looks beyond the ad account at the whole conversion pathway — offer, audience, landing page, tracking and follow-up — to build travel & hospitality businesses a growth engine they own and control.
The journey so far
From curiosity to craft
Chandan started in digital marketing over 17 years ago, fascinated by one question: why do some businesses grow predictably online while others burn money with nothing to show for it? That question became a career.
Beyond the ad account
He built a reputation for performance marketing that looks at the whole conversion pathway — not just ad accounts. Offer optimisation, audience targeting, landing pages, conversion tracking and automated follow-up all work together as one system.
5M+ leads generated
Across ventures and client campaigns, Chandan and his teams have generated more than 5 million leads and managed millions in ad spend — always measured by the one metric that matters: real, trackable revenue.
Global Info Edge & CK Mehta & Team
As Founder & Performance Marketing Director, Chandan leads Global Info Edge and CK Mehta & Team to give travel & hospitality owners what he always believed they deserved — a direct, owned, profitable growth engine, built and run for them end to end.
“I've always believed marketing should be accountable. Not likes, not vanity metrics — bookings and revenue you can track. Travel and hospitality owners pour their hearts into incredible experiences, yet so many are held hostage by OTAs and unpredictable demand. My mission is simple: give them a growth engine they own and control, so they can build their business on solid ground. That's what Global Info Edge and CK Mehta & Team are built to do.”
— Chandan Kumar (CK Mehta)
Core competencies & specialisations
A performance-marketing skill set, sharpened for the travel & experience economy.
Core marketing competencies
Applied specialisations
Industries I serve
Travel & hospitality is home — and the growth playbook travels across these sectors too.
Who I work with
Decision-makers who want accountable growth, not vanity metrics.
- Founders & Business Owners
- C-Suite / CXO Executives
- Directors
- Investors & Stakeholders
- Local Business Owners
- Professionals
31 published articles
On performance marketing, AI automation, local SEO and conversion optimisation — sharing what actually works.
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